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【私人翻译】对IW俩NB人物的访谈

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1楼2010-04-13 09:48
    括号里全部为我个人理解或吐槽,其实我甚至不确定这访谈是不是真的...另外标题打错了,是前IW


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    4楼2010-04-13 10:26
      是不是IGN对他们俩的访谈~~~


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      5楼2010-04-13 10:28
        事实上,我认为,他俩的到来对于BF和MOH系列肯定有影响,就好像一个亿万富翁想退休,他不可能把产业平摊给几个儿子,尤其是其中一个非常优秀的情况下。我感觉从前面以及后面DD的话中推断,就是:他俩是天才,但他俩来了不一定就对EA多么重要,毕竟要放弃MOH和BF两大品牌,而他俩经营最好的品牌还在A社手里,说白了不管他们能给我们带来多少业绩,反正不能把他们扔给其他任何公司就是了

        EA就是奸商


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        6楼2010-04-13 10:32
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          7楼2010-04-13 10:39
            战地系列和EA没啥关系吧,EA只是代理发行不是制作商


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            10楼2010-04-13 11:24
              DD: One thing that's a hallmark of all the companies that are in the EA Partners program is that the greatest indicator of future success is past success. It's not  
              necessarily carrying on with the same IP, but you carry on with the same creative people that were able to do it the last time.   And that's the biggest indicator as we've looked across the industry of what will predict future success.
              DD:所有EA制作组共同的成功秘诀是:过去的成功是未来的成功之母,(想想你毁的那些游戏!),不能抓着老品牌不放,而是要留住那些成功老品牌的优秀制作人员。通过比较这个产业我们判定这就是我们成功的最大秘诀。
              We're just extraordinarily excited to see what direction these guys go with regards to who they hire, the team that they collaborate with, and then the idea that that  
              team comes up with. Because past success will very much dictate future results.
              我们特别关心他们要雇用的人,他们要组成的团队,以及他们未来的想法。因为过去的成功能决定未来的结果
              Are you looking to set up shop in the same location you're in now or are you looking to relocate?
              你们想就地重组呢还是另选地址?
              VZ: We don't have anything planned. The Valley area is kind of midpoint between where Jason and I both live. We'll battle it out. He'll try to push it closer to his  
              house, I'll try to push it closer to mine, and we'll see where we end up.
              VZ:没决定。Valley地区刚好在JW和我家中间。我们会打一架,他试着把地址拉的离他家近,我则相反。等着看谁赢吧。

              Any other plans for this new IP? Are you really looking for cross-media opportunities? Are you going to be more protective or more aggressive with your brand, say  
              relative to Call of Duty?
              对你们新知识产权有其他计划么?你们真的在找跨媒介(可能是说电影和动漫)机会?他们会更接近你们的新品牌或者有所区别?比如使命召唤?
              JW: I don't think we're specifically targeting a cross-media strategy. It's all about the game and making a culturally relevant big IP that people will enjoy and  
              really want to get involved with. And then, if later, it becomes something people want to make movies about or books, then that's something to talk about at the time.  
              For now, it's definitely all about the game. That's our focus.
              JW:我不认为我们特别关注跨媒介的问题。我们只关注游戏,我们会制作剧情优秀的好游戏,人们很喜欢并且完全被游戏吸引,之后,有人想拍个电影或者写本书,我们就考虑下。(心声:别老提COD了,想想就伤心)
              There's a massive amount of fans of the Call of Duty franchise and, with Modern Warfare 2, it's grown even larger. How do you convince a lot of those fans to try what  
              you're going to work on next, when a lot of what they know isn't the developer, not to mention the people behind the developer, but really just the brand name?
              COD有大量粉丝,尤其是MW2,而且仍在增加。你接下来对这些粉丝有没有什么想法?当他们知道下一部已经不是原始开发者(应该指JW和VZ俩老兄的新开发组)了,更不用提不同的开发者老板(EA),他们会认为只不过是牌子变了而已么?(应该指那俩人的下一部作品)
              DD: The news is that these guys are starting up a studio. There's exactly two of them. There's certainly a lot of things that we're gonna have to worry about between  
              now and when they actually ship their title. Right now, I think they're looking to get ahold of PG&E to turn some lights on somewhere. But as it relates to the longer
              -term strategy, the magic comes from the magician. And these guys have proven to be incredibly strong magicians with a really good eye towards collaborating with other  
              really strong magicians, and then combined, they'll have a lot of magic come out of whatever they create.
              DD:最新消息是他俩正在重组新团队。现在组里就他俩。从现在直到他们包装好他们的新游戏,我们肯定有很多东西要关心。现在,我们希望他们能控制下他们的肾上腺素和情绪(我不知道,表问我,谁知道PG&E是什么告诉我),把注意力转移到其他地方。但就长期目标来说,只有魔术师会用魔法,他俩已经证明了他们是极其优秀的魔术师并且能慧眼识人发现其他优秀的魔术师并同心协力,无论他们创造出什么,都将是充满魔力的。
              And the interesting thing about fans is that people like brands, and people hang onto brands, but people know -- the industry, the world is so small right now, when  
              you create something special, people find it. There's nowhere to hide. And these guys certainly aren't going to be able to hide anywhere, and what they create is going  
              to be found by millions and millions of people. They do have a huge advantage in that they were the creators of that other franchise and people will find out where  
              they go next.
              有趣的是,粉丝们喜欢成名品牌,并且不肯撒手,但人们同样知道--游戏行业里,世界如此的小,你开发出与众不同的东西,人么发现了,就无处可藏(应该是说肯定会被其他人发现),而他们本来就不可能藏起来,他们创造的东西会被数百万人看到。他们作为上一个品牌的创造者有巨大成功,对于他们接下来的产品人们拭目以待。


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              12楼2010-04-13 11:50
                看不懂...


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                13楼2010-04-13 11:53
                  回复:11楼
                  戒烟你惹我发火了!!


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                  15楼2010-04-13 11:56
                    只能说A和EA是一丘之貉。。。。可恶的资本家。。


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                    16楼2010-04-13 11:58
                      看了一节英语课…还是没完


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                      17楼2010-04-13 12:00
                        我中立,站在伪娘大吧和戒烟叔中间围观


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                        18楼2010-04-13 12:00